I was taught about health and caring for you body at a young age. The basic "you are what you eat, wash your face before bed, or protect your skin from the sun"...etc. In reality, hearing these word from a parent as a pre-teen, you feel a burden or pressure. Until the day comes, when you learn to look back and say "Ahh! My parents were actually right!"
I was beyond immersed in the world of beauty makers at a young age. I saw up close and personal do's & don'ts on a daily basis. I am a serious observer (sometimes to a fault) and I caught on quick. When my mother first had the idea of Je Beau International, I was fully on board!
Some of us are prone to acne, oily skin, dryness, scarring, discoloration, or any "beauty marks" that we aren't completely comfortable with. I have experienced and witnessed hundreds of brands all having their pros and cons. Typically, if a brand is healthy for the skin, it may not give the coverage or light feeling that you want. On the other end, if a brand gives you plenty of coverage, its harsh and heavy on the skin. It's a constant lose lose battle!
Je Beau International was designed to be that "in between." Light on the skin, full coverage, and natural cruelty-free ingredients. The bonus is the use for photo, film, and television. We like to promote as natural beauty as possible and embrace comfortability in one's skin.
I have noticed such beautiful work these days done by makeup bloggers in my generation. Displaying foundation for every day use. I keep thinking "It's too much." Unless you are a makeup artist, it is not very motivating to approach this 10-step process with 5-8 products to gain this flawless finish. Especially with big label brands that are mass produced and lacking health quality. I categorize myself more as a consumer than a makeup artist even though I am fully licensed. I want to make it simple for the every day man or woman to be fully confident in there skin without feeling guilty about "covering up."
There is something truly elegant about Classic Hollywood Icons. So simple and so breathtaking. Less was definitely more back then vs. now. Let's bring that back!
Je Beau's Flawless Finish in 3 Steps:
Film Ready Primer
Forever Famous HD Powder
Film Ready Primer is designed to protect your skin, reduce large pores, and allow for easy application of Hollywood Faces. This is a silky, non greasy formula.
Hollywood faces is a thin highly pigmented cream that will conceal any imperfections. It also stops any reflection properties from the camera so you have a smooth matte finish. A little goes a long way!
Forever Famous HD Powder is formulated with finely ground quartz crystal. Sealing the complete look without any thickness. Tip: Hold your breath! This powder is extremely fine and will even out your complete beautiful canvas.